19 Tweets That Tell the Story of #TNW2012 Conference
I can’t quite put my finger on what made The Next Web Conference so magical this year.
It might have been the atmosphere of the city of Amsterdam, which surprised us with great weather when we expected it to rain all week. Or maybe it was the smell of marijuana that escaped from every little coffee shop or the relaxed networking area at the hotel lobby. Then again, it could have just been the fact that I came to the conference without an agenda.
I just went there as a ‘Conduiter’ who really didn’t have any intention to sell, invest, or buy anything. My only purpose was to take in all the new apps, technologies, and people who worked for months to launch their new products, prepare their pitch, and/or hack away.
Attending the conference without an agenda allowed me to objectively experience TNW’s story and get a bird’s eye view of everything that was going on. It also enabled me to fasten my grip on Twitter hashtag #TNW2012 and witness how the story of TNW was crowdsourced on Twitter.
Here are the 19 tweets that summarize the story of #TNW2012 Conference and all the shenanigans that came with it.
From the CxO Summit, an exclusive pre-conference that I was fortunate to get invited to…
1. Via @robinwauters: The Next Web Conference kicked off with closed CxO Summit. First speakers: @werner and @scobleizer (aka my Munich drinking buddies) #TNW2012
2. Via @benjrooney: Another first at #tnw2012. First we had a prince, now we have an actual cow. Only one gave a keynote.
3. Via @sivanco: A huge doodle of the sessions that already took place at CxO summit #tnw2012 by @wilg - nice! http://pic.twitter.com/6Bc0g3Ny
From the two-day Hack Battle that brought developers together to create new and exciting products using the APIs of Spotify, Dropbox, Twilio and more…
4. Via @shiraabel: Hack Battle - networking session where no one actually meets anyone new in the room! #tnw2012
5. Via @mager: Hackers ready to hack #tnw2012 @ Westergasfabriek http://instagr.am/p/J1o1hHnRPX/
6.Via @mager: Trollbox hacks Dropbox and your boss' computer, adds the troll face to all his photos: http://hackbattle.thenextweb.com/index.php/Trollbox#tnw2012
7.Via @garmark: Covify @SpotifyPlatform hack wins #tnw2012 Hack Battle. Check out the video http://tnw.co/KpcLtq
From Keynote Speakers who represent some of the biggest names in the tech scene…
8. Via @sivanco: Creative @airbnb renting ideas by @jgebbia someone made a tent in front of an Apple store to pay for an iPhone #tnw2012
9. Via @benjrooney: "Design is what happens when you give a sh*t" #tnw2012 < nice line
10. Via @sivanco: Futuristic App name dropping at #tnw2012 by @Scobleizer :@placeme @flipboard @goprimesense and more - all learn your every move
11. Via @sivanco: Ignorance and knowledge is sometime the unique combination you need to solve any puzzle via @markran #tnw2012
From the after-parties, where everyone let loose at the end of a long day…
12. Via @pmoe: At the very Dutch @henqinvest #TNW2012 party - crowded, chatty, and good beer - I like!
The morning AFTER the after-parties…
13. Via @johnhegs: The #tnw2012 after party rocked last night. Feeling a bit fragile this morning but have managed to make it to the station to catch train.
14. Via @hermioneway: Oh, and now a shaving fail? Srsly?! #TNW2012 http://moby.to/csfbby
From the Start-up Rally :
15. Via @sivanco: "Between App" on stage - what a sweet idea: a social media channel between you and your significant otherhttp://itunes.apple.com/us/app/between-intimate-space-for/id458035189?mt=8 #tnw2012”
16. Via @sivanco: Best app of #tnw2012 rally in my opinion is @tawkon & @benjrooney wrote a great piece on them in the @wsjtecheurope http://on.wsj.com/IC5VC
17. Via @TNW: And the #TNW2012 Startup Rally winner is…Shelby.tv. But they’re not the only winners
And who can forget the #Dungville experience ?
Based on an old Dutch game re-launched as an online game in which players predict where a real-life cow named Klara will make her next bowel movement on a field of squares. Each square is sponsored by a company. The game created quite the buzz…
18. Via @scobeleizer: Cows at TNW? I have seen everything now. @lkilpatrick #tnw2012
19. Via @sivanco: @mathys did I hear correctly? Did Klara take a dump on your square at #dungville ? So do I win??? #tnw2012

To sum it all up in a few words…
Via @MBBdV: #TNW2012 is a must !!! Congratulations to the team !!! You are #1 event in Europe @boris @zee @robinwauters @MartinSFP and all
